I estimate that in my lifetime I’ve seen at least 5000 different companies’ Stage-Gate^® processes – some very good, some bad and some just down-right ugly. They are presented to me with great pride, followed quickly by ‘Well….how did we do?’ For many, I am impressed with just how authentic their Stage-Gate Process is – how they carefully incorporated every last subtle, but critical, design element and just as carefully implemented it. These companies are easy to spot – their new product success rates are among the best in the world!

However, for many, many more, I break the bad news - that what they have is a very superficial design at best, which ultimately lacks the proven best practices that truly drive performance results. They are surprised, as many falsely believe that what they have created mirrors an authentic Stage-Gate Process. Not so. In fact, if properly implemented, their process will not only NOT achieve the results they are expecting – but will, with certainty, cause them big problems!

Successfully launching a new product or service is one of the most complex projects an organization can undertake. However, by using an authentic Stage-Gate Process to guide your efforts, you can dramatically increase your success rates while reducing costs and time to market. It is well worth it to implement a best practice Stage-Gate Process according to numerous research studies including the recent PDMA Benchmark Study which reports that the best performers are using sophisticated or third-generation Stage-Gate processes. Your company can win at new products – make sure your Stage-Gate Process is authentic!

P.S. If you can bring colleagues to the event, so much the better… this initiative requires a team effort and it’s always good to have a small team, rather than just one person returning to your company to implement what you’ve learned. Take a look at our agenda, the quality and quantity of information is unmatched! I look forward to meeting you and your colleagues - see you there!

These seminars sell out quickly - register online or email Valerie Sather at valerie.sather@stage-gate.com or call +1-905-304-8797.